Crossover with NBA Top Shot

    Which Flow NFT projects appear to have the most crossover of buyers with NBA Top Shot addresses? Is NBA Top Shot an effective onboarding tool in getting users interested into other Flow collections? Does this crossover tend to come from Top Shot "whales", or does the crossover come from average to smaller players? How can Flow projects better attract liquidity from Top Shot players?

    As one of the most famous projects in NFTs, NBA Top Shot is a first-of-its-kind collectible game that allows people to collect, trade, and sell the most incredible and epic NBA moments as digital tokens.

    And In this dashboard, we want to know NBA Top Shot holders behavior on the Flow NFT marketplaces.

    At first we want to know which NFT collection is favored for the NBA Top Shot holders, so let's take look to our data:

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    So more than half of NFT sales are for ALLDay NFT collection, and UFC and PackNFT are in next places! before going deeper, let's get familiar with Top 3 collections first!

    1. ALLDay: A pack for American football lovers! Moment™ NFTs showcasing fans favorite clips of players from the NFL.
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    1. UFC Strike: An Exclusive Digital Collectible Featuring Iconic Moments and Thrilling Video Highlights from Epic UFC Fights
    1. PacksNFT: Known as 'Mystery Packs', PacksNFT are The digital collectible are provided by Flow’s various projects. This collection are gift packs of digital collectibles, each containing 3 random items!

    Now lets go deeper and find out The number of purchases NFTs by NBA Top Shot holders:

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    It's time to see the whale effects!

    Here we want to know NBA Top Shot whales at first and then take a look to their behavior on the NFT market. Personally I defined the whale in this method:

    Wallet who holding more than 1000 NBA Top Shot NFTs, and we have 33 wallets which have this conditions:

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    After getting familiar with our whales, let's find out who many NBA Top Shots, they are holding:

    Now let's see what collections is most favored by the whales:

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    As we see, NBA Top Shot whales don't interested in other NFT projects as much as smaller NBA Top Shot holders!

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    But besides the whales, what's the share of smaller holders on other projects? are they have high share of of them compared to the wallets who don't hold NBA Top Shot?!

    For answering This question we should take a look to number of NFTs purchased by all wallets including both NBA Top Shot holders and the people who did't purchased NBA Top Shot NFTs:

    Anyway! let's see each whale's favorite project:

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    And last thing for the whales! Share of each NBA Top Shot whale from the other projects:

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    As we see, The top 3 projects in here is as same as our previous results, but is NBA Top Shot is motivating people to purchase other NFTs on Flow? let's see!

    Conclusion

    • ALLDAY collection is most favorite project for both NBA Top Shot holders and the people who did't purchased NBA Top Shot NFTs.
    • NBA Top Shot Whales (wallets holding more than 1000 NBA Top Shot NFTs) are not interested in other projects as much as smaller NBA Top Shot holders.
    • With holding more than 6000 NBA Top Shots, wallet 0xed8707e2ae5bba5a is the biggest holder of other projects among the Top Shot whales too! And ALLDay has a high share of his/her non-NBA Top Shot NFTs
    • Total purchases amount of AllDay NFTs is 94.25k , and 47.27k of this purchases are from NBA Top Shot holders which means more than half, it's a good share I think, But in the other projects it not as good like AllDay, in fact, AllDay collection is the only collection which have more than half purchasers from NBA top Shot holders, so maybe holding NBA Top Shot is not good motivation to explore many NFT projects on Flow!
    • We know some of the famous Flow projects (like NBA Top Shot) have their exclusive marketplace, and personally I think creating a second market having all famous Flow projects or even having partnerships with marketplaces like Opensea or Looksrare can bring bring more NBA Top Shot holders to other Flow projects.