Evaluating NEAR Social Metrics

    Methodology:

    To perform this dashboard I primarily utilized the following data scheme near.social.fact_decoded_actions from Flipside.

    The dashboard comprises four tabs, each providing valuable insights into different aspects of Near.social:

    • User engagement presents weekly and aggregated user activity data, showcasing the level of engagement on the platform. It offers information on active users and tracks various main activity events such as posting, liking, commenting, and profile updates.
    • User retention reveals user churn on the beggining of interacting with app. Users are flagged as churned when they authorize their wallet but do not engage in any further activity on Near.social. It offers insights into monthly user retention rate. Additionally, this tab reflects the periodicity of user activity, shedding light on patterns of engagement and potential areas for improvement in user retention strategies.
    • Network effects delves into user growth and explores the network effects within Near.social.
    • Near Horizon focuses on the utilization of Near Social users and activity within the NEAR Horizon ecosystem.

    Introduction:

    Near Protocol provides a scalable, secure, and user-friendly platform for building decentralized applications. Its low transaction fees, interoperability and security features making it a promising platform for developers looking to build the next generation of decentralized applications.

    Near.social is a revolutionary social data protocol built on the Near blockchain, empowering users with complete ownership of their data. One of its standout features is the ability for users to enhance their overall experience by creating small apps called widgets, which leverage accessible public data. The platform predominantly consists of widgets, which are open-source software components that can be easily combined, forked, and created by individuals with coding knowledge. These widgets offer a user experience akin to popular social networks like Twitter. Learn more


    The comprehensive dashboard for Near.social offers a detailed analysis of the platform, focusing on key metrics related to user growth, engagement, and retention. By examining these metrics, users can gain valuable insights into the overall performance and success of Near.social.