NFT Sport Projects on Flow: Competitors or Complementary
Flow blockchain is a fertile ground for NFT sports projects. NFT sports projects enable users to buy and sell digital sports video collectibles, called moments. Many different sports and sports federations have their specific NFT projects, such as NFL, NBA, and UFC. The Floverse website has a list of all sports projects on the Flow blockchain.
As the number of these sports projects grows in diverse fields, the question arises whether they are competitors or complementary. In other words, do these projects attract different people and broaden the market, or do they attract the same group of NFT enthusiasts and maybe deepen the market?
If they are targeting different specific groups, what makes these groups different? How are the activities of these groups on-chain different, and how are their off-chain characteristics different?
To answer these questions, we will focus on four popular NFT sports projects: NBA Top Shot, NFL All Day, LaLiga Golazos, and Cricket FanCraze. Each of these projects relates to a specific sports field: Basketball, American Football, Soccer, and Cricket.
We will start by identifying all users who purchased at least one NFT from any of these four projects in the past 90 days. Then, we will identify dedicated users of each project. Dedicated users are defined as users who only participated in one of the four projects.
Finally, we will strive to understand the differences of the four dedicated user groups in terms of on-chain activities and off-chain time zones. On-chain activities will be measured by the number of swaps, transactions, and NFT purchases. The time zone will be measured by the average purchase time of each user.
To collect this data, we use Flow.core shema of Flipside's dataset.
The results of this study will provide valuable insights into the dynamics of the NFT sports market on the Flow blockchain and help us determine whether these projects are competitors or complementary.
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More about the Author
Twitter: @SocioCrypto
Discord: SocioCrypto#1741
Flipside Profile: https://flipsidecrypto.xyz/SocioCrypto
Further Reading
Flow High-level Dashboard
Analytic Dashboard: NFL All Day: How FLOW price impact AD Sales