Introduction

• The dashboard takes a look at User activity on Rand Gallery.
• The goal is to get an understanding of how the User growth is trending, and also of the purchase trends if any.

Activity Stats

We start off with the 7-Day moving chart of the day to day buyers. This should give us a good idea of how the activity has trended over time.

• Despite the lack lustre first few months, it seems the activity on RAND is still in a growth phase.
• This is despite the markets being choppy!

How many unique Buyers are there? The unique Users are always an important factor for any platform's longevity and success!

• RAND has so far amassed upwards of 9,000 Unique Purchasers.
• As visible from the graph, the growth has not stagnated and is still trending upwards every day!

Are new wallets buying NFTs or it's only the prior Users that are active?

• New Wallet purchasing dominance seems to have peaked in the earlier months
• The recent purchases have the new Users contributing a minority share to the daily purchases
• This could also indirectly mean that previous users are still actively engaged in purchases after the first purchase!

How many purchases does a Wallet/User tend to make on the platform?

• Users that buy just 1 NFT adds up to just ~30% of the total wallets.
• This implies the majority of the Users are buying at least a 2nd NFT!
• The amount of Users having 10+ NFTs is also ~28% of the total wallets!

• For detailed results, inspect the query here

• For detailed results, inspect the query here

Lastly, lets look at some of the topshots in the RAND Gallery collector space!

Methodology:

• All transaction/purchases that happen via RAND gallery have the fees paid to their vanity address!
• Therefore, using the below filter one can find all transaction groups related to RAND:

 WHERE receiver = 'RANDGVRRYGVKI3WSDG6OGTZQ7MHDLIN5RYKJBABL46K5RQVHUFV3NY5DUE'
 AND tx_group_id is not null

• Since we are only interested in buying activty/wallets, the analysis is somewhat easier. However if one wants to analyze creator fees collected too, a bit more tweaking would be required!

Conclusion:

• We have analyzed the day to day buying activity occurring on RAND Gallery since its inception.
• For now, it seems the new/unique user growth is continuing to grow at a steady pace.
• Furthermore, it seems the majority of Users are retained/recurring, since only ~30% of wallets just buy 1 NFT! The vast majority comes back for more purrchases