The Aptos NFT marketplace demonstrates robust user acquisition with 6,557 new users, of which 5,758 are small-scale buyers spending less than $50. The market shows strong collection performance, with The Loonies leading at $102,452 in total volume and $73,298 in first-time purchases, while "Make Every Move Count" attracts 864 first-time buyers. User engagement is notable, with 1,878 repeat buyers and an average first-time purchase of $22.79, indicating a growing and diverse NFT ecosystem with moderate entry-level investment.